The Membership

The Next CMO

Learn from the people already in the seat.

For ambitious marketing leaders preparing for their first CMO role.

Access practical playbooks, proven templates and confidential advice from The Circle.

Join The Next CMO What’s inside →

Why it exists

Most marketing leaders don’t need another course.

They need access.

Access to people who’ve already sat in the CMO seat.

Access to the conversations that happen behind closed boardroom doors.

Access to practical experience that never makes it into books or LinkedIn posts.

The Next CMO exists to shorten the journey.

What members receive

Four ways to learn from the people already in the seat.

01.

The flagship feature

Ask the Circle

Submit confidential leadership questions and receive answers from experienced CMOs inside The Circle.

—How would you structure your first marketing strategy?
—How do you handle board expectations?
—What would you do in my situation?
—How should I organise my team?
—How do I influence a CEO?

Some answers may later become anonymised learning resources for members.

02.

The library

The Playbooks

A growing library of practical resources that feel like real documents from real CMOs — not downloadable marketing PDFs.

—Strategy templates
—Annual planning documents
—Board presentations
—Marketing scorecards
—Budget frameworks
—Team structures
—Hiring guides
—Career advice

03.

Live conversations

Office Hours

Regular live conversations with members of The Circle. Small group sessions. Ask anything.

—No slides.
—No pitches.
—Just honest conversations.

04.

From the top

Real Career Stories

Practical lessons from experienced CMOs.

—The decisions they got right.
—The mistakes they would never repeat.
—How they navigated difficult moments.

Who it’s for

People already leading teams who aspire to become CMOs.

Heads of Marketing

Marketing Directors

VP Marketing

Senior Growth Leaders

Brand Leaders

Regional Marketing Leaders

Membership

One membership. Full access.

Monthly

£XX

per month

Cancel anytime

Annual

£XX

per year

Annual pricing available

Pricing shown as placeholder · Final pricing announced at launch

Ready for the next step?

The best CMOs didn’t get there alone.

Learn from those who already have.

Become a Member

Or explore The Circle — where members of The Next CMO learn from.